lcp image Who We Are | Vincero Collective
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Mens Modern Style Eyewear & Sunglasses Mens Modern Style Eyewear & Sunglasses


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At Vincero, we lead with design and let the community drive the rest. That’s why, 8 years ago, we launched our initial designs on a crowdfunding website called Kickstarter. Through crowdfunding our customers are able to participate more intimately in our design and development process. In the end, it leads to better products.

And so, The Collective was born.

"Style is knowing who you are, what you want to say, and not giving a damn."


Our mission is simple: always strive to improve our goods and how they’re made, so they can be worn daily, last for years, and become pieces you are genuinely proud to own.

Consciously designed. Ethically sourced. Built to last.

Build it well, or not at all. That’s our mantra. We believe quality things come in small batches, which is why we add to our collection methodically and always aim to sell out. This cuts back on unnecessary waste and allows us to hand check every product that comes off our line. This is the opposite of fast fashion and we like it that way.


We started Vincero out of our apartment back in 2012 with little more than a dream. We didn’t have any grand ideas. All we wanted were goods that we, ourselves, would be proud to own-ethically crafted pieces that were built to last, with a clean and modern style.

See, we believe the accessories you carry on a daily basis matter. How they’re designed matters. How they’re crafted matters. And how they perform for you on a daily basis matters.

So we started the company with a very simple mission: to create better pieces, in better ways.

Since launching our first watch, the Italian Marble Automatic, we’ve added dozens of new collections to the Vincero arsenal. Still, the important things remain the same. We’re fully independent, climate neutral, and dedicated to crafting products the right way.

We hold ourselves accountable for the people we work with, the planet we contribute to, and the products we create. Since 2018 our entire operation has been certified Climate Neutral, making us the first accessory brand to receive this designation. As a Climate Neutral certified brand, we measure, reduce, and offset the entire carbon footprint of our operation. LEARN MORE

Vincero, which means ‘to win’ is derived from the famous Latin phrase ‘Veni, Vidi, Vici.’ This itself translates to ‘I came, I saw, I conquered.’

Around here we believe it’s not about where you are, it’s about where you’re going. It’s not about achieving overnight success, it’s about creating lasting value. And value takes time.

This mindset is summed up by our tagline, Live Your Legacy.


Our goal is to deliver pieces that are as unique and considered as the people who wear them. We strive for a clean and modern aesthetic that is designed to look good season after season. Most of our products are modern interpretations of classic pieces.


From the start, we wanted our community to be at the heart of the brand. And launching our company on Kickstarter is still the best decision we’ve ever made. Many of our first backers are still with us today, and that support inspires us daily.

We’ve come a long way since those early days. Today we make a full range of premium lifestyle accessories that are sustainably made with an unwavering attention to detail. Most importantly, our customers are still the only investors we’ve ever had.

To that end, we just want to thank you. At the end of the day Vincero is about community and we wouldn’t have it any other way.

We hope you join us,

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